I recently co-hosted the Brush It Up workshop series with Casey Droege. We discussed organization and brushing up the presentation of your work so you can be taken seriously as an artist. It was a fantastic time and something we’ll definitely be doing again.
Now, on to why you’re here: learning about brand images and graphics.
It’s no secret that images are important as an artist. It’s the first thing a buyer, gallery owner, or festival juror sees when evaluating your work. You absolutely must have high quality images, ideally photographed by a pro who understands how to bring your piece to life on camera.
Here’s what you need to know about brand images and the basics of how to create them so you look like you give a shit about your professional image.
Photos of your Work
When I say “Headshot,” I bet you’re thinking of a more grown-up version of a school photo: you sitting on a stool posed just so with a gray or dark blue background behind you. Yeah, that doesn’t fly here with Porter Loves Creative! Headshots don’t have to be boring and stiff; they should highlight your personality and be a continuation of your brand, just like your logo.
Want personalized support? Reserve your 1:1 consulting session with myself and Case Droege to talk over these principles and have us critique your marketing collateral. Come with specific questions about your resume, writing, website, and other materials to receive actionable feedback that will help your professional development as an artist.
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